Every company, big or small, opt for various marketing methods to promote their products as well as services. However, care must be taken while implementing various marketing methods as this could lead to a big failure in selling the products to the customers. In this post, we have mentioned the three marketing methods that will fail in 2019. To mention these methods, we have studied the previous marketing mistakes of various companies while promoting their products.
Using Elements of Political Unrest in Marketing
Many companies try to market their products using some sort of political unrest in some sections of the world. This is not a wise way of marketing as this would receive criticism from all over the world. There have been cases in the past in which companies used situations of political unrest to spread the word about their products and services. It is beneficial not to introduce your brand when a certain section of the world is protesting about their issues with the government as it would be against the laws of the state and might hurt the sentiments of the community to a great extent.
Offering Illegal Things with for Free
Mostly, companies use the marketing method of offering certain items or products to lure people to buy your product or service. It might seem appealing to some extent but care should be taken while choosing the product for offering for free. If you select a product which is illegal or banned in a given state then it would backfire you on a large scale and result in a loss of sale of your products. Offering some discount or gifts on the membership of casino related website such as www.thecasinodb.com in a state which doesn’t allow gambling would certainly affect the image of the company. Also, if there is any other product which is illegal to use then don’t use marketing methods to promote it.
Mentioning Affected People or Community
Since your products should be appealing to a larger section of society so care must be taken to respect the values of people. There are certain marketing methods used by companies in the past which had hurt the sentiments of people by making advertisement on their lives. For example, if there is a racist comment in your advertisement then this would certainly lead to a big failure in the current time.